• Brand architecture
• Visual identity + voice
• Brand launch kit
• Photography + video
• Retail experiences
• Print, digital + social assets
Anthony Boucaut,
Skydive the Beach Group Limited
Local hero Skydive the Beach was expanding from its Sydney–Wollongong roots, building a national skydiving presence with ambitions to make the leap into global adventure tourism.
The first step was to resolve the brand architecture to accommodate non-beach skydiving operations, and develop an experiential brand identity with immersive photography that would take the company feet first into an adventurous future.
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